Last week at the 2009 Amenity Community Marketing Summit in Hilton Head, SC, I had the opportunity to present a session related to bringing control and harmony to your online marketing efforts. There’s no doubt that the channels are growing by the minute and it often seems like chaos reigns. However, there are opportunities (many [...]

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It seems like everyone is searching for ways to make social media relevant in real estate marketing. If you’ve felt the pressure recently to build a Facebook page for your community or set up a Twitter account, you know what I mean. The real challenge is to integrate these new ways to communicate into a [...]

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