BrightDoor recently conducted a brief industry profile of colleagues and customers, polling them on topics such as the most effective lead generation initiatives, the best inbound lead sources, and greatest organizational challenges. In many cases, we weren’t surprised by the feedback. However, there were some trends that we wouldn’t have anticipated. Our 2009 Online Market Survey Report will be generally available on Brightdoor.com very soon.

As our friend Terry Weaver likes to say, “If none of us hold back…All of us can move forward.” In the spirit of that notion, we’d like for you to sound off on any of these real estate sales & marketing topics:

• What source of inbound leads are most effective today?
• What lead generation efforts are you investing in this year?
• What ineffective sales and marketing programs are you eliminating?
• How are you keeping your sales team(s) engaged and motivated?
• What are you doing to ensure future success?