Bandwidth - the New Amenity
More and more of today’s consumers are demanding higher speed bandwidth in their daily lives and hoteliers are tapping into the trend. In fact, a growing number of business travelers base their hotel decisions on bandwidth speed and price.
Recently, I spent a few nights at the InterContinental in San Francisco (great architecture, superior service and affordable price!). When I connected to the hotel Wi-Fi, I noticed it was faster than usual. It turns out this hotel delivers more than 12Mbps of actual Internet bandwidth to each user. Michael (BrightDoor co-founder) found even more speed from his recent stay at the Wynn Las Vegas - 56Mbps!
I can clearly remember only nine years ago, when that the fastest Internet access in my upscale Cary neighborhood was ISDN. All my neighbors settled for a 56K Modem and I had 128K of digital connectivity! I was on the bleeding edge:)
For any non-tech packet geeks, your probably saying big deal – who cares. I guess it may seem trivial when you’re just checking email or craigslist postings …. but the future of the web is video. Someday really soon your favorite portal will have more HiDef content than pictures and you’ll appreciate the speed. Trust me.
For real estate developers this is also a big deal. Today there are about 3M homes with FTTH (Fiber to the Home) in the US and the projected growth is impressive. High speeds are just part of the FTTH offering. BrightDoor even partners with one of the leaders in this space - Connexion Technologies.
So if you’re planning the “must have” amenities of you new community, don’t stop with a signature golf course, spa and fitness center or equestrian complex – make sure the buyers who are partial to high bandwidth hotels aren’t forgotten. They will beat a (digital) path to your door!







